AMY GOUGH - BRAND MARKETING LEADER

With a strategic-mindset and a flair for creativity, I have built my career as a Brand Marketing leader within the fast-paced retail industry over the last 7+ years and thrive in collaborative environments, seeking new ways to challenge industry norms. I have a deep interest in brand storytelling and I'm passionate about giving brands a unique voice and a platform for their messages to be heard.

As a naturally curious and purpose-driven person, I love to understand the world around me which is why you'll often find me delving into customer trends, insights and culture to inspire the campaigns I'm working on. In my personal time, I love travelling, experiencing new cultures and learning languages. 

Recommendations

Laura Martino, Creative Director, Bravissimo

Amy is talented, hardworking and a joy to work with. She is open and honest and has a huge appetite to grow and takes feedback openly and positively. She is brilliant at all areas of brand communications and social media management and is a great copywriter and more importantly a great team player.


Sonia Hussain, Social Media Executive, Bravissimo

Amy is an incredible manager - I was lucky enough to join Amy’s team and be managed by her for a year and a half. She is a brilliant creative while always applying strategic thinking to every decision she makes and ensures purpose is at the heart of everything she does. From content creation, social media and PR Amy has an innovative and curious attitude always pushing you and the brand to try new ideas and concepts which deliver amazing results.

Not only does Amy care about the brand and doing a job well but she cares about your well-being and development. She’s been so valuable to my career development and I would not have developed as quickly if it wasn’t for her time and dedication in supporting me with my goals. Her drive, passion and positive attitude is something I’ll continue to take into my career.

Rebecca Pitt, Marketing Manager Boots UK

I was really impressed with Amy's passion and ownership of her channel, her dedication around process and attention to detail. She was a critical part of step changing how Boots UK produced value led communications. Amy's creativity also shone through, from briefing designers, writing copy and always making strong customer led decisions. Black Friday and Christmas was a particularly challenging time, but especially being at the forefront of a highly reactive channel, bending to business needs hour by hour! During this time she showed great resilience and worked above and beyond. Amy made a decision to take an exciting career break, but with Amy's skill-set, passion and personality, I'm sure she'll shine at anything she sets her heart to! We'd love to see her back and wish her every luck!

Carrie Eames, PR and Marketing Director at True Story UK

Amy is an incredibly positive and bubbly person to work with, taking a can-do attitude to everything. Her role was broad, operating across two different segments of the business, B2B marketing for the agency as a whole as well as B2C role for our haircare brand, White Hot. Amy is definitely a team-player and excelled at the internal communications that she took on for the agency, which also included our internal event planning. 

Daniel Vant, owner of Ibookedonline.com

Thanks to Amy Gough my amazing copywriter, we have now secured 10 new hotels as a result of a couple of great campaigns. Without her help, I would never have been able to craft the sales letters, emails and information packs that we now have. So in only two months of running our new sales campaigns, we have potentially signed up 50 new properties. We would have been happy to sign up this many in a year!

Clare Evans, Marketing Manager at Entrepreneur's Circle

Amy is an incredible copywriter and marketer. She crafted sales letters that secured a large revenue for one client, and always produces great copy. As the Head of Personalised Copy, Amy managed customer expectations well and always kept the team informed of what was happening. She created a new structure to be followed, and ensured that everyone stuck to the new process. She's always full of great ideas and can confidently write for clients in just about any industry. Not only is she bursting with ideas and marketing knowledge, Amy brightens up the office and is an asset to any team and business. I couldn’t recommend her enough!

Mark Creaser, Marketing Director at Entrepreneur's Circle

Amy is a hugely talented copywriter with a solid understanding of marketing. She's also a fantastic team player, always looking to use her knowledge and experience to help and support others.

Seb Greenwood, Copywriter at Entrepreneur's Circle

Working with Amy was awesome. Bright, chirpy and full of fun, she's also a skilled copywriter who 'gets' the importance of direct response marketing and delivering ROI for the client. Whatever she chooses to do in her career, there are two certain things:

1) She'll do it really, really well.
2) She'll be smiling while she does it"